it's negrone

negrone

My alternative Art & Design

3Din.NL Brand Identity

2014 // 3Din.NL is the most important 3d industry association in Holland where the most important companies in this technology sector are represented. The goal for the client was to create a logo that mixed this concepts: 3D (dimensions) + In (inside) + Mature but Fresh + Professional + Technology + Modern + Institutional + Clean + bright + Strong but playful + Business + Future.

Working in concept, I understood that most of people doesn’t understand where is the high value of 3D printing for the future. For me, the best representation was a brut diamond, a stone that not everybody understand where is his real value until someone shows the result of a polished diamond. 3Din.NL is that group of smart people who understand how the future will.

www.3din.nl

3Din.NL Logo

Branding campaign of Appio

2013 // Creative Direction & Art Direction. Branding campaign for Appio, Spanish company dedicated to the design and development of Apps and Cloud Services.

Claim:
We give life to your #App project





Graphic campaign
Damos vida a tu proyecto #App
Damos vida a tu proyecto #App
Damos vida a tu proyecto #App
Damos vida a tu proyecto #App
Damos vida a tu proyecto #App
Copy

1867
El Imparcial is founded, one of the first private newspaper in Spain, giving to freethinkers a window to the ideas of the world

1942
For the first time, a private radio becomes the leading mass medium of Spanish entertainment

1973
Television in Spain starts sounding continuously color, bringing the real world to households

1998
Google was founded, a small search engine in just two years would change forever the way we understand internet

Today
We give life to your #App project

negrone myths

2013// my own myths comes to me

negrone myths

Appio Brand Identity

2012 // Appio is a technological company based in Madrid (Spain) who develops Apps and Cloud Services for mobile devices, robots and other tech products and services. The orientation of the future of the Company is investigation+develop+design+innovation. Appio is a registered trade mark.

www.appio.es

Appio Brand Book

Illustrations 2012

2012

The eveloped ape

 Erotic nightmares. Try a sexy death with your own vampira

 Nature of negrone I – The search of freedom

 Nature of negrone II – The price of freedom

Nature of negrone III – negrone’s flower

Nature of negrone IV – Self-portrait

Portrait of my grandfather, an old deep-sea fisherman… Now he is a deep-sky fisherman

Retrato Güelito rojo

2012 // Against censorship. As bad as censorship, is an attempt to justify. Don’t look for negrone on twitter because it’s not on there. // Tan mala como la censura, es el intento de justificarla. No busques a negrone en Twitter porque ya no está por allí.

Censored Twitter

There is no middle ground on censorship.

2012 // We need sustainable development.

Grounded Amsterdam Brand Identity

2012 // The business models of the future needs new ways of understanding Branding. Grounded is a 3D Printing company based in Amsterdam who wants to make people see and experience the wonders of creating their own products with 3D printing at home. Their ultimate goal is that everyone will have a desktop 3D printer at home which will unleash a creative superstorm all over the world. Grounded wants to be a part of this and be there when the magic happens. negrone wanted to make a recognized brand identity for the consumers of the future.

www.ground3d.nl

MCPR Brand Identity

2012 // MCPR is  a Public Relations & Events company based in Amsterdam who works for companies that want press attention and look for new concepts to innovate.
negrone mades his brand identity.

MCPR

Mr.Maria Brand Identity

2012 // Mr.Maria is a design company based in Holland that develops cool products for consumers of all ages. A company who search for emotional relationships between their products and consumers. They ask negrone to create a new, cool and sophisticated Visual Identity.

www.mrmaria.com

Skurf Brand Identity

2012 // no-noise branding for a new online store around sliding sports. www.skurf.es

Paintings

2012 // Fatal Code painting project.

fatal code online


fatal code online 2

negrone supports a real democracy in Spain

As Spanish company, we demand to stop the disguised dictatorship in Spain and Europe and to build a new system designed by citizens for citizens and his communities.

We support changes that allow the transition to a true democracy where the highest power of decision will reside in people.

Also we support the fight of miners, workers and other Spanish collectives and their honorable claims.

En negrone exigimos el fin de la dictadura encubierta en España y Europa y la construcción de un nuevo sistema diseñado por los ciudadanos para los ciudadanos y sus comunidades.

Apoyamos los cambios que permitan la transición hacia una verdadera democracia donde el mayor poder de decisión resida en las personas.

También apoyamos la lucha de los mineros, trabajadores y otros colectivos españoles así como sus honorables exigencias.

www.nonamerepublic.org

negrone Brand Identity

2012 // negrone is a registered trademark.

Calendar

2011 // negrone’s calendar.

Illustrations.

june


january


march


april


august

Some logos 2006 – 2011

2006 – 2011 // Logo shapes for Brand Identities.

Escertia Abogados. (Lawyers in Madrid)

www.escertia.es

Escertia Abogados

Momo (Engineers)

momo_logo

Amar Hernandez (Producer & Filmmaker)

www.amarhernandez.com

amarhernandez_symbol

amarhernandez_logo

Valliniello (Centro Integrado de Formación Profesional)

valliniello

Monster Surfboards Brand Identity

2010 // Monster Surfboards, new concept for brand, web & communication in a surf company.

www.amazinghorrorsurfing.com

Monster Surfboards - Beware of sharks


Monster Surfboards - Believe in monsters


Monster Surfboards - Love in monster way

Logo

logo-monster

Illustrations 2009

2009

Portrait of Eduardo G. Mon (owner of Monster Surfboards)

edu_monster

Portrait of Gerardo Arpide Fito (Spanish 3D Master)

gerardo_arpide

La Mano Negra (negrone’s self-portrait)

la_mano_negra

Queen of Hell

the_hell

the_hell_detail

Typefaces

2009 // Negrone Leather Typeface

negrone_leather

Full typography

negrone_leather_font

2009 // Negrone Moderna Reclama tu Mente

moderna-reclama-tu-mente

Full typography

moderna-abecedario1

2009 // Worm Typeface

Gusanos_o

gusanos_r

Spotmag

2005-2009 // SPOTMAG, Skateboarding Magazine

Covers

Portada traz AF


portada


portada spotmag 11

Illustrations

editorial spotmag


Spotmag 8.indd


Spotmag 8.indd


Spotmag 6.indd

Layouts

garganta profunda


1-marsella-1.jpg


1-marsella-3.jpg


3-hosoi.jpg


listado-Spotmag-11

Dossier

Dossier Spotmag


Dossier Spotmag


Dossier Spotmag

Avilés’ Skatepark

2009 // Skatepark design / Avilés – Asturias (Spain)

skatpark aviles plan

aviles_skatepark

aviles_skatepark_2

aviles_skatepark_3

aviles_skatepark_4

aviles_skatepark_5

aviles_skatepark_6

aviles_skatepark_7

Outlines

outline skatepark 1

outline skapetpark 2

Fantastic Nika

2008 // TV muppets

Logo-fantastic-nika

Dossier

cover

Frames

fantastic-nika-1


fantastic-nika-2


fantastic-nika-3

Character design

boceto-personajes1


boceto-personajes2

Sabores Mitológicos de Asturias

2007 // Creative Direction in national advertising campaign about traditional food from Asturias.

Commercial

Press
















Per Ser

2005 // Per Ser, a skateboarding video

Cover

cover

DVD

ilustracion

Menu

fondo-dvd-af.jpg


fondo-escenas-af.jpg


fondo-extras-af.jpg


fondo-galeria-af.jpg

Credits

creditos.jpg

negrone catalog

2005 // Catálogo negrone

negrone T-Shirts 1996-2005

catalogo-negronet-camisetas.jpg

Catalog

montaje-catalogo.jpg